MEASURING SUCCESS: CONFIRMATORY FACTOR ANALYSIS OF A WORK ATTRIBUTE QUESTIONNAIRE FOR PHARMACEUTICAL SALES REPRESENTATIVES IN NIGERIA AMIDST COVID-19

Published by: Adeola Olumide Afolayan

Pages: 1-7 |

The COVID-19 pandemic has had significant adverse effects on the work-life characteristics of sales professionals in the pharmaceutical industry. Work attributes are crucial factors that can determine a person's effectiveness in a particular job role. Therefore, this study aimed to validate a 13-item questionnaire on the work attributes of pharmaceutical sales executives involved in
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CORPORATE GOVERNANCE UNVEILED: INSIGHTS FROM A COMPREHENSIVE STUDY ON ISLAMIC BANK COMPANIES IN INDONESIA

Published by: Abdullah Muhammad

Pages: 8-24 |

This study aims to examine the effect of ownership structure and corporate governance on the company's liquidity policy. The ownership structure used in this study is managerial ownership and institutional ownership. Meanwhile, the mechanisms of corporate governance used include the size of the board of commissioners, the size of the board of directors, and the size of the audit committee.
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INNOVATIVE HORIZONS: UNRAVELING THE INTERPLAY OF SOCIAL MEDIA MARKETING, PRODUCT INNOVATION, AND PERFORMANCE IN STAR-RATED HOTELS IN KENYA

Published by: Catherine Nyambura, Samuel Kiprop

Pages: 25-41 |

This study explored the mediating effect of product innovation on the relationship between social media marketing and performance of star-rated hotels in Kenya. The study employed social media integration theory, innovation diffusion theory, and social exchange theory. The study used an explanatory research design, and the target population comprised 215 star-rated hotels in Kenya. Data were
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GUARDING THE FINANCES: A DIAMOND THEORY ANALYSIS FOR DETECTING FRAUD IN FINANCIAL STATEMENTS AMIDST THE COVID-19 ERA

Published by: Dian Saraswati, Santoso Wibowo

Pages: 42-53 |

The purpose of this research is to ascertain how financial statement fraud in manufacturing firms in the goods and consumer industry sector is affected by diamond fraud analysis using a beneish model. Diamond fraud with pressure (financial stability, financial targets), with opportunity (industry nature), with rationalization (change of auditors), with capability (change of director), and
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EMPOWERING FOUNDATIONS: ASSESSING ISIZULU LITERACY DEVELOPMENT IN LOWER GRADES AND THE INFLUENCE OF LANGUAGE POLICIES

Published by: Thabo Moshe Mthembu , Nomvula Zinhle Ndlovu

Pages: 54-62 |

The development of literacy in African languages in South African schools has been a longstanding challenge despite legislative frameworks intended to facilitate it. This study investigates the use of isiZulu, an indigenous African language, as a medium for literacy development in selected primary and intermediate schools in KwaZulu-Natal province. The study examines language policies in the
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