International Journal of Management Practice and Innovation The International Journal of Management Practice and Innovation is a distinguished international, open-access, peer-reviewed journal dedicated to advancing the fields of management practice and innovation. Published bimonthly, our journal provides a robust platform for scholars, researchers, and practitioners to disseminate significant, high-quality research that contributes to the understanding and development of management theory, practice, and innovation across diverse industries and global contexts. We welcome interdisciplinary research that integrates management perspectives with other fields, such as technology, entrepreneurship, and sustainability. Journal Metrics Acceptance Rate: 33% Impact Factor: 7.03 (2024) Submission and Publication Authors are cordially invited to submit full-length, original, and unpublished research articles for consideration in the International Journal of Management Practice and Innovation

CORPORATE CASH HOLDING AND ASSET MANAGEMENT STRATEGIES IN AGRICULTURAL AND CONSUMER GOODS SECTORS IN NIGERIA

Published by: Ugwu Timothy Chidubem , Ugwueze Amaka Catherine

Pages: 1-19 | DOI: 10.5281/zenodo.15260222


The study examined corporate cash holding and asset management strategies in agricultural and consumer goods sectors in Nigeria. The study was necessitated by the inability of some agricultural and consumer goods firms to take up expansionary opportunities without debt. Firm size (FS) and asset structure (AS) were used as proxies for firm’s characteristics being the independent variable, while
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LOCAL GOVERNMENT ADMINISTRATION AND HEALTH CARE DELIVERY IN OTURKPO LOCAL GOVERNMENT AREA, BENUE STATE NIGERIA

Published by: Omafu Edo Joseph, Eze, Frederick Odo (Ph.D.)

Pages: 20-33 | DOI: 10.5281/zenodo.15237344


Local government administration plays a crucial role in community development particularly in health care delivery. This study examined the effect of local government administration on health care service delivery in Oturkpo local government area of Benue State. Specifically, it examined the effect of local government administration on drug availability; prevention and control of diseases; and
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EFFECT OF PLACEMENT ON THE PERFORMANCE OF DEPOSIT MONEY BANKS IN SOUTH EAST, NIGERIA

Published by: Umoh Victor Michael, Ph.D, Mbah, Paulinus Chigozie, Ph.D, Rosemary Uche Eneiga Ph.D.

Pages: 34-53 | DOI: 10.5281/zenodo.15260424


The study examined the effect of placement on the performance of deposit money banks in South East, Nigeria. The specific objectives are to; examine the effect of loans and advances on the income generation and ascertain the effect of investment in securities on cashflows of deposit money banks in South East, Nigeria.  A survey design was adopted for the study.  The study was based on the five
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EMPLOYEE PLACEMENT AND PERFORMANCE OF DEPOSIT MONEY BANKS IN ENUGU STATE, NIGERIA

Published by: Nduka OKWUCHI GOSPEL Ph.D, Maduka Anthony Chikaodi , Nnawuchi Chinazo Ph.D.

Pages: 54-75 | DOI: 10.5281/zenodo.15260426


The study examined the Employee placement and performance of Deposit Money Banks in Enugu State, Nigeria. The specific objectives are to: examine the relationship between job analysis and operational efficiency; and evaluate the relationship between skill assessment and operational cost reduction of Deposit Money Banks in Enugu State, Nigeria. A survey design was adopted for the study. The
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THE EFFECT OF FINTECH INNOVATIONS ON MARKETING STRATEGIES IN NIGERIA’S FINANCIAL SERVICES SECTOR

Published by: Aniebiet Etuk

Pages: 76-92 | DOI: 10.5281/zenodo.15296580


This study examined the impact of financial technology (fintech) innovations on marketing strategies in Nigeria’s financial services sector. A quantitative research design was adopted, and data were gathered from 386 respondents across fintech startups and traditional financial institutions using a structured questionnaire. The investigation focused on four key dimensions: digital marketing
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WORKPLACE DIVERSITY MANAGEMENT AND PERFORMANCE OF STATE UNIVERSITIES IN ANAMBRA AND ENUGU STATES, NIGERIA

Published by: Onyia Nnamdi Charles, Prof. N.M Ile , Egbo, John Ikechukwu

Pages: 93-104 | DOI: 10.5281/zenodo.15441325


The study examined the effect of workplace diversity management on performance of State Universities in Anambra and Enugu States of Nigeria. The specific objectives include; examine the effect of experience diversity on career development and ascertain the effect of ethnic diversity on quality of research output of State Universities in Anambra and Enugu States of Nigeria. The study used
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BRAND EQUITY AND CUSTOMER PATRONAGE OF INDOMIE INSTANT NOODLES IN ENUGU STATE

Published by: Omife, Darlington Chidera , Obasi, Ikechi Agwu

Pages: 105-118 | DOI: 10.5281/zenodo.15441440


Building and properly managing brand equity has become essential for any business organizations. As such, branding has become one of the most dominant indicators in the global product performance. Customer-based brand equity (CBBE) is a valuable tool in brand positioning and evaluating their marketing strategies. The study investigated the relationship between brand equity dimensions and
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MANAGEMENT OF ARTIFICIAL INTELLIGENCE AND PERFORMANCE OF MICRO BUSINESSES IN ENUGU METROPOLIS

Published by: Ezema, Samuel Okonkwo, Oluka, Kingsley Ugochukwu (Ph.D.) , Okafor, Ozoemena Christian (Ph.D.)

Pages: 119-129 | DOI: 10.5281/zenodo.15441442


This study examined the relationship between management of artificial intelligence and performance of micro businesses in Enugu metropolis. The specific objectives were to; ascertain the relationship between hardware intelligence and efficiency cost of micro businesses in Enugu metropolis and investigate the relationship between software intelligence and profitability of micro businesses in
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ASSESSING THE INFLUENCE OF DIGITAL PAYMENTS SYSTEMS ON CUSTOMER SATISFACTION IN PETROLEUM RETAIL OUTLETS IN AKWA IBOM STATE, NIGERIA

Published by: Aniekan Eyo Awah, Aniefiok Okon Akpan , Affiah, Eno Aniefiok

Pages: 130-143 | DOI: 10.5281/zenodo.15547111


In an increasingly cashless economy, digital payment systems have become essential for enhancing service delivery in retail sectors, including petroleum retail outlets. In Nigeria, particularly in Akwa Ibom State, the adoption of digital payment platforms such as POS, mobile transfers and USSD codes has reshaped how customers interact with fuel service providers. As customer expectations for
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THE INFLUENCE OF EMPLOYEE ENGAGEMENT ON THE EFFECTIVENESS OF TOTAL QUALITY MANAGEMENT: EVIDENCE FROM GOD IS GOOD (GIG) LOGISTICS NIGERIA

Published by: Nwajei, Felix Liberty, Ph.D , Obieze, Ewere Success Ph.D

Pages: 144-156 | DOI: 10.5281/zenodo.17019326


The study is to examine the influence of employee engagement on the effectiveness of Total Quality Management in GIG Logistics Nigeria. The objectives are: to evaluate the effect of recognition and reward systems on the effectiveness of Total Quality Management and to assess the impact of communication effectiveness on the effectiveness of Total Quality Management in GIG Logistics Nigeria. The
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Hollex Scientific Publishing is proud to announce a call for papers for its upcoming issues. As a premier academic publishing firm, we are committed to disseminating high-quality research that contributes significantly to various fields of knowledge. We invite scholars, researchers, and practitioners to submit their original and unpublished manuscripts for consideration.


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Submissions should be prepared following the guidelines provided on our submission portal. Manuscripts must be written in clear, concise English and should include an abstract, keywords, introduction, methodology, results, discussion, and references.

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